Dzulhelmi Jumat — Marketing Technology Specialist
I'm Helmi — a Marketing Technology Specialist who's been building on the web since before "digital marketing" was a phrase. Computer Science degree from UTM, 20+ years across web development, B2B marketing, and enterprise MarTech.
Currently at 2X in Kuala Lumpur. Work with me freelance and you get deep technical expertise without the agency overhead — clear communication, solid delivery, systems that hold up long after the project ends.
End-to-end automation in HubSpot, Marketo, or Salesforce Marketing Cloud. Lead scoring, nurture journeys, lifecycle campaigns — designed to convert, not just send email.
Full GA4 setup, migration from Universal Analytics, custom event tracking via GTM, and Looker Studio dashboards that give you clean, decision-ready data.
Review your tools, find the gaps and redundancies, map a coherent stack, then integrate it — CRM to MAP to web, clean data flowing end-to-end.
Custom WordPress and WooCommerce builds optimised for speed, SEO, and conversion — from theme work to full e-commerce, no bloated page builders.
Platform onboarding, migration, technical configuration, and team training — whether you're starting fresh or untangling an inherited mess.
Technical SEO audits, on-page optimisation, and paid search strategy to drive qualified traffic. Built on data, not guesswork.
Salesforce Marketing Cloud Email Specialist · Salesforce Platform App Builder Foundations · Salesforce AI Associate · AWS Cloud Practitioner · Google Analytics (GA4)
Delivering marketing automation, CRM integrations, and analytics solutions for global B2B clients. Specialising in Salesforce Marketing Cloud, HubSpot, and Marketo — leading technical discovery, configuration, and campaign deployment across complex enterprise stacks.
Over a decade of web development, digital strategy, and marketing technology across agencies, in-house roles, and freelance engagements. Built and maintained WordPress sites, ran SEO and SEM campaigns, integrated analytics platforms, and led cross-functional digital teams.
Started in the trenches — HTML, CSS, server-side scripting, and database work back when responsive design wasn't even a concept. Built a software engineering foundation (B.Sc. Computer Science, UTM) that still shapes how I approach every technical problem today.
Real problems. Practical solutions. Measurable outcomes.
Got a MarTech project that needs someone who actually knows what they're doing? Let's talk.